Tips For Marketing Success

In business, sometimes the best thing we can do is just To put things back into perspective. During Mental Health Awareness Month, This is still a great time to remind ourselves that Everything is relative. The other day, I was reminded how many times in my life I’ve experienced the best and worst things all at […]

I’ve got a sweet-as-honey year end gift for you!My entire way of working changed when I started to focus on Reflection. Actually, it makes Action about 1000X easier.You can get off the hamster wheel of actions with unclear results. You can stop doing everything that doesn’t matter.You can start to do only the most important, impactful, invigorating activities. Inside

Great marketing is often counter-intuitive. Why counter-intuitive?   Because it sounds like it should be one way… Yet it is actually working best in a completely different direction.   This is usually due to the psychology of marketing. And it’s not rocket science.   Human beings are insanely consistent when it comes to convincing them

I want to promote YOU this week.   As it’s Self-Promotion month, let’s end October by putting you front and center. I’ll tell you how in just a sec, but first: How well are you self-promoting?   In other words… How well are you sharing?   Consider this: If sales are services then self-promotion is

We’re now weeks into Q4, but I find people so busy normally, This should still set you up for a successful ending to 2022. No matter what, start now to stop yourself from rushing –  the death of success with any marketing efforts. I want you to have the very best chances for sales success

The better you know yourself within the terms of your business,The faster your success, and The better your relationship with your audience. This means: people will engage and buy whatever you offer faster.Much faster, usually! Because audiences trust people who seem to know themselves well,Both good and bad. And in this case, we’re talking about the Trust, not the LikeOf KLT or “Know,

Summer is ending, and what a state of affairs the world is in. We have inflation and the constant threat ofA looming recession.And all this after 2 years of lock down,With hundreds of millions actually losing their lives. Believe me, with the inflationary rise in prices alone,I’ve often asked myself how people who lost income

Ever feel rushed? Or behind?Or like there’s a million things to complete?Or like you want to get some new idea out as soon as possible? Believe me, I get it!Part of that can be exciting, though usually it’s really just stressful. Getting launches or new campaigns running meansGetting a lot done,Often lots of little tasks,

As I complete my major re-brand, I’m reminded regularly about Purpose. As the owner of your own business,You’re in a unique position to serve a deeper purposeEvery single day. It doesn’t have to be grand either.It is deeply noble to support your family or children,Best you can. Yet sometimes, you probably know your service or