I’ve watched all the “hobby businesses” slip away,
Like unstable houses, crumbling into the ocean…
After 2021, it’s simply no longer possible to stumble into business success.
Let’s confirm two huge points:
1 There will always be “outliers” who have instant success,
But that’s truly 0.01% of small businesses,
So no one need model instant success stories.
Most of the most successful people I’ve come across didn’t come that route.
2 As the internet changes and gets more and more
Regulated and scrutinized,
The “Wild West”, gold rush nature of online marketing
Will only become more technical, more specific, and more crowded.
Therefore, the only real decent option is to get strategic,
Stay strategic,
And serve better than anyone else –
And that means with a stable, sound and strategic business structure.
Oh I’m sure everyone has heard too much about the
Great Apple Update of 2021.
But it created a sea change that affected an entire industry.
Then we factor in a 2 year long pandemic,
And hundreds of thousands of people across the globe
Questioning their “employee” lifestyle,
Contemplating the concept of
Working for themselves…..
So saturation begins.
And of course, as Privacy and Transparency and Scrutiny
Become part of the online fabric,
We must also expect increased regulation in lots of fields that till now…
Allowed plenty of people to stumble into some kind of success.
Those days now seem like a quaint history,
When you could post for free to a Page and get 100 sales.
Instead, the cleverest and most successful…
– Focus on the fundamentals
– Focus on implementation
– Focus on intense and deep connection
Heck, even the purely “evergreen” model appears to be
Less and less effective as people have offers
For anything and everything coming from all directions.
So what’s your plan to stay relevant, great traction and start to scale?
Don’t get left behind.
You deserve more, yet you truly must grasp it.
50 Weeks Of Giving!
As this week includes Children’s Day, we’re highlight the vital work of
National Center for Missing & Exploited Children
Their mission is to help find missing children, reduce child sexual exploitation,
And prevent child victimization.
They work closely with families, victims, private industry, law enforcement,
And the public to assist with preventing child abductions, recovering missing children,
And providing services to deter and combat child sexual exploitation.
Let’s protect even more of the most vulnerable children here.
