How to run all 3 types of advertising effectively? This alone may help you make so much more out of 2022. Answer me this: What is the difference between… Marketing vs Advertising? According to excellent Investopedia: “Marketing refers to activities a company undertakes to promote the buying or selling of a product or service. Marketing includes advertising, […]
3 TYPES OF ADVERTISING Read More »
Playful enough? Insert more Creativity into your ads! People are definitely obsessed with their ad content. This makes sense. Though I definitely remind folks that The structure of their ads is usually more important. So what do you put in your ads? Let’s talk a bit about the two main building blocks of ads: Copy
I have some huge wishes for my clients, especially the ones new to online biz! Here’s the main one: Make $1000 a day… So you can give away $100 a day! Think about that in the course of a year: $365,000 of revenue for your business and yourself, allows you to donate $36,500 in a year.
50 Weeks of Giving & Giving Back Read More »
I’ve got a year end gift for you! My entire way of working changed when I started to focus on Reflection. Actually, it makes Action about 1000X easier. Otherwise, you’re just on a hamster wheel you feel locked into – Not cute. So I put together a total powerhouse for reflection, What I like to
Reflection Revolution Read More »
Do you love this time of year as much as I do? Time to slow down.Time to breathe deeper.Time to connect and celebrate with friends and family! What’s your favorite part of this time of year?? And this week is wonderful because we have Winter starting ❄️☃️❄️ As well as the celebration of Christmas ✨
Happy Holidays & Merry Christmas Read More »
“One Size Fits All” – Isn’t It the Worst?! _____________________________________ If you’re anything like me, then something in your life is unfortunately “One Size Fits All” 🤬 In my case, it’s my workout socks. And because I work out a lot, it’s noticeable, and makes a difference! Frankly, it’s stupid and it just sucks. Now,
1 There are several key ways of reaching your goals with ads. It’s not only about knowing how to “Just Do It” – the step-by-step mechanics – but knowing how to decide what details achieve your ultimate results and goals 2 Your ads can work every time, if that’s what you ask for. You may feel like
Facebook Advertising TOP 15 for 2021 Read More »
As we begin a month of joyful celebration, we close this month with the perfect bookend to Thanksgiving: Giving Tuesday 🤗 On Thursday, we got to give thanks for any and all abundance we have, and the huge gratitude we personally share with our friends and family. And then we get to enjoy the festive
here’s a reason really awesome advertising works literally all the time: I like to call it… The Facebook Cycle of Awesome. And it’s pretty simple. Definitely no “rocket science” required here 🚀 In a nutshell this is what the Facebook Cycle of Awesome looks like: To pull it apart simply: You run an ad with
Facebook Cycle of Awesome Read More »
I had a convo not long ago about how deeply counter intuitive great marketing really is. Here’s the context: A new client wanted to run a new offer, a PAID offer. And she wanted to run this to cold traffic 😳 That is, people who did not know her well yet. So we discussed the pitfalls
Black Friday Basic Read More »